The smooth, gloss finish is a departure from the previous wave pattern familiar to all previous blue/blue Seamaster Bond models. Internet forums reacted very positively to this at first sight.Design cues otherwise seem to follow the inclination of the Limited Omega immediately preceeding it, the 2907.50.91 from Casino Royale. The only thing that distinguishes this as a James Bond licensed wristwatch is the "007" second-hand counterbalance.
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The 007 gunbarrel logo (trademark Eon Productions) is used under license. Press kit dated March 13, 2008.
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